Spoga+Gafa 2016 Fair Cologne / Germany
CELLFAST ON THE INTERNATIONAL GARDEN TOOLS MARKET
The most important product launch on the spoga + gafa fair in Cologne, which ended on September 9th was the new line of ERGO garden tools by Cellfast. The manufacturer continues an implementation of the development strategy by launching a new product category. The presentation of modern gardening tools was received with great interest. Spoga + gafa is the largest international gardening trade fair, where the most important companies in the horticultural industry present their innovative marketing concepts and new products. During this year's edition of the fair, the Cellfast company presented a wide range of new garden tools. A line of axes, small tools for plant care, tools for digging: spades, shovels and forks, as well as tools for cleaning jobs in gardens - this is only a part of the new ERGO line.
Observing dynamic development in various product categories, we decided to invest time, expertise and resources in a new line of garden tools signed with the Cellfast brand. Over two years of working together with the R&D department and the Cellfast Design Group have resulted in a product line outstanding with design and excellent quality - says Rafał Słabik, Marketing and Sales Director at Cellfast.
The premiere of the new products in Cologne guarantees a wide reach to the representatives of the industry from around the world. Our booth was visited by many foreign visitors. We have noted great interest among international audience - he adds.
The Cellfast company consistently pursues a strategy of, among others, implementation of international standards in design. Product premieres are a continuation of the recent ERGO water system, distinguished with the prestigious Red Dot 2015 award - our goal is to reach the conscious and demanding consumer. A man for whom ergonomics of the highest quality is the most important. We want to meet the preferences of customers from all over the world, who appreciate not only the functionality, but also the unique design and utmost comfort - concludes Rafał Słabik.